Cape Cod 5

Marketing Communications Manager

Marketing Communications Manager

 Job Summary:

  • Leads the creative content development to maximize Onset’s marketing effectiveness for key products and market segments
  • Defines, develops and executes Onset’s marketing programs through digital and print advertising, e-mail marketing, nurturing campaigns, tradeshows, webinars and other activities as required
  • Leads new product launch and customer development marketing activities in collaboration with Product Marketing and Market Segment Managers
  • Reports to the Vice President of Marketing
  • Supervises and directs the workflow of Marketing Specialists and Graphic Design

Essential Functions:

  • Develops and implements high-performing demand generation and prospect nurturing programs to build a pipeline of qualified, engaged prospects for Onset data loggers.
  • Leads, develops and drives Onset’s digital, print and e-mail advertising strategy
  • Develops and provides direction in the creation of creative marketing content in collaboration with Product Marketing, Graphic Designer and Marketing Management

Knowledge, Skills, and Abilities:

  • 5+ years of experience in developing the creative content and strategy for high-performing demand generation programs (program creation, execution, and measurement).
  • Experience in marketing to B2B targets through a range of activities including digital and print advertising, e-mail, webinars and trade shows
  • Experience with marketing automation platforms, including Pardot, and CRM systems, including Salesforce.com.
  • Exceptional written and content development skills
  • Strong interpersonal, communication, organizational, research and analytical skills
  • Ability to manage activities, make effective recommendations, make independent decisions using sound judgment, and communicate information in a clear, understandable and informative manner

 

Minimum education and work experience required:

  • Bachelor’s degree (Marketing, Communications, Business a plus)
  • Minimum of 5 years’ experience in Marketing Communications
  • Experience supervising a MARCOM team preferred

Please apply on Onset’s website https://www.onsetcomp.com/corporate/careers or send resumes to jobs@nullonset.com

EEO/AA

No calls please

No sponsorship

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